Friday, 11 March 2016

Step 7 and Step 8

The duration of the unsigned song that we have chosen called, 'Zombie by Miser', I found out that it lasts for three minutes and eighteen seconds. Every time the chorus plays, it lasts for 22 seconds. Since it is only 22 seconds and the chorus is four lines long, this is another reason why the chorus is fast-paced. I did some research on Google about the duration of music videos and I came across a website called WISTIA. On a page on WISTIA, it talks about "Does length matter? It does in video!" 
I then came across two sentences on the page, that I believe is very true. The sentences are "We've always touted the message "shorter videos are better". They tend to get straight to the point and hold attention better than a drawn-out message". Basically saying if the video takes a great amount of time until it's finished, then I would drag on the main point of the story or just the story itself. That way it will not engage the viewer or viewers viewing the video. When the duration is shorter in a music video, the audience will be engaged a lot more, because it gets straight point and not as much dragging.

At the very start of the song "Another head hangs lowly..." till the start of the chorus, "...In your head, in your head, they are crying" the song plays at a short pace and it will have shorter takes to go with that pace, to make it flow with the speed of the song. I know this because for example the first paragraph of the song, "Another heads hangs lowly...Who are we mistaken", it feels to me that this paragraph would not flow nicely if the song was playing with faster takes and when you would read through those lyrics and imagine that it has shorter takes, then it would flow nicely. The songs pace will then move faster every time when the chorus plays. Most of the words that are in the chorus is the word, "zombie" and the singer says zombie three times in a row twice in the chorus. So if you would to imagine the pace of the chorus in the song would be slow, then it would sound quite boring and will effect the whole song, but then if you would imagine the chorus to be at a faster pace with the singer singing the word "zombie", then it would sound really exciting for the audience. Also it would play with faster takes, because it is playing at a faster pace.

In a book that I have found on Google Books called 'Communications & Multimedia Technology', I have found this quote, 'As with music, different moods will require different paces'. This quote that I have found made me think, have I talked about this in Step 8? Which is about what is the pace of the song that we have chosen? It also made me fully aware that we need to think about the speed of our cuts in our music video when we are at a part of the song with a certain mood. So for example if the whole song had a sad mood to it, we need to make sure that the video we make for this song, is at a slow pace and that we don't use quick cuts for that certain mood.

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